How to Analyze Sudden Falls In Traffic?

After opening your Google Analytics account, you may have seen a decrease in your traffic values. You may experience instant traffic drops, even if you don’t want to. These declines are not normal small traffic drops. You need to deal with these traffic drops and panic. You need to know what to check first. This article will give you information about the points you need to check. It will also allow you to identify the source of the sudden drop in traffic and solve it with SEO services.

Looking at the Declines in Google Analytics

First of all, you need to check the traffic drop in traffic. If you cannot clearly see the traffic drop in the analysis data, you should check the date range. For example, you may have included today’s data in the report, but you may think there is an immediate decline in data because it is not yet complete. The golden rule you need to keep in mind when reviewing the data is clear. No site can have the same amount of traffic. There are ups and downs in the traffic values of the sites. For this reason, you need to make a more detailed review by focusing on the more selective and then descending date ranges.

Checking with a Knowledgeable

You should check the status of the tracking code on your site using Chrome extensions such as Google Tag Assistant, Ghostery, and Google Analytics Debubugger. You should also look at the Google Search Console statistics. Here you should examine whether there are various scanning errors. When you’re in the Google Search Console, you’ll also need to look at search analysis data.

Investigating Traffic Sources

If your site has significant traffic loss and you feel it is not a technical issue, or if it is not in a wrongly selected date range, you should do more research. The first point you should check is the traffic that traffic sources bring to you. If you’re receiving much less traffic than a particular traffic source, there’s a problem with your site or traffic source.

Analyzing the Target Audience Tab

If you cannot find the answers you are looking for when you are reviewing the traffic sources, you should review the target audience tab.


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Engcode Team 3 January 2019 0 Comments

Better SEO Optimization For Your Own Product Pages

SEO optimization refers to the entirety of all measures that have the goal of making a website appear higher in the organic results of search engines. Organic search results can be used to differentiate between search engine advertising (SEA), which is controlled by Google, for example, through AdWords.

Beginner’s Guide to SEO Optimization

Keywords can also consist of several terms, in this case one speaks in SEO optimization of long tail keywords. The importance of long tail keywords is growing continuously. Among other things, because in many general keywords and search terms, the competition is now very high. As the saying goes, small cattle can also make a mess, which is better in any case, than to bet on virtually futile keywords from the outset.

In General, Technical SEO Is An Important Aspect Of SEO Optimization

It has the primary goal of improving the Google ranking. Google has a market share of almost 90 percent as of February 2018 in the european online search, so it makes sense to focus the optimizations primarily on the search engine Google websites.

Concretely, technical SEO Optimization means designing the technology on your own website in such a way that search engines do not obstruct crawlers in the analysis of the website and the algorithms then optimally evaluate and rank them. In terms of server configuration, source code, and operating systems, technical SEO addresses topics such as mobile optimization, page speed, page architecture, security, switching to HTTPS, linking, and crawling and indexing status.

SEO Optimization

User Moves Into Focus

Modern SEO differs from classic strategies in that it is tailored to the user, not just the search engine. User experience and user intent are becoming increasingly important in search engine optimization. A look at major Updates highlights the profound changes in search engine optimization over the last few years.

The success of a search engine depends on whether it can deliver a search result corresponding to the intention of the user for the respective search query. Against this background, it is not surprising that the searcher’s reaction to the hit played out is also given increasing importance in the algorithms.


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Engcode Team 29 December 2018 0 Comments

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