How to do Amazon SEO?

Now you know the importance of doing Amazon SEO work that helps your products to cross the borders of your country and reach all customers around the world.

What are the details of doing the Amazon SEO work?

A user who wants to reach your products in Amazon first of all you have to do without forgetting the 3 keyword rules which are the features of SEO. To get to the fore in the ranking in the Amazon search results, you need to use the Amazon Tool and Amazon Keywords. Your performance in Amazon search results is taken into account in the database of the site and the results are determined accordingly.

You should keep in mind that Amazon’s search performance highlights factors such as clickthrough rate, sales rate, customer comments, etc. In addition, the images you put in your display case allows users to visit the same page again. You also need to remember to make a backlink for your products to get images on Google from Amazon. With more competition, the Amazon SEO app will take you to the top of the competition.

What is the competition analysis in Amazon?

As in a local business, you need to determine your trading goals correctly, especially in order to sell in Amazon. In other words, the only way you can accurately determine your opponents’ moves and their next moves is to make competition analysis in Amazon. For the competition analysis in Amazon, you should answer the following questions according to the features of your product:

  • Who are my competitors? / How many opponents do I have?
  • What are my competitors differences?
  • What is the difference between my competitors to promote my products?
  • What is my place in the market where my competitors are? How do I get involved?
  • What should I do to sell or pass near my competitors sales?
  • How can I strengthen my display by my competitors?

If you provide the right answers to these questions, you can develop your Amazon SEO strategy for analysis. You should also remember that you need to recognize the competitors in the analysis phase. You should also know their sales methods when creating your strategy. Accurate competition analysis is important in order not to miss opportunities to improve your commercial market.

How is competition analysis done in Amazon?

You should pay attention to the correctness of the competition analysis for the correct sale of the products in your business. First of all, you should make a list and be aware of your competitors. In the competition analysis list you will create, you should have the following questions about your competitors:

  • What are the strong areas?
  • What are the annual sales figures?
  • Who are the managers?
  • What are the weak points?
  • What are the product lists?
  • What are the price policies?
  • What kind of a strategy do they follow in marketing?
  • Do you know the growth rates?
  • What areas are they successful?

The answer to these questions is one of the most important factors that will enable you to win in a commercial battle with your opponents. If you dominate all the details of your competitors and act accordingly, you can increase your sales rates with Amazon SEO management. With the right strategies, you will be able to find your destination in the world market.

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Engcode Team 31 December 2018 0 Comments

Amazon SEO: How do we get high on Amazon searches?

Amazon SEO works differently from the algorithm used by standard search engines. With the criteria you set in Amazon SEO, you can find the products you are selling on a more comfortable basis.

In order to ensure that the products that have high sales performance in the Amazon are in the rankings, you need to choose the keywords you use in SEO correctly. For example, if the product you want to sell is camping equipment, you need to choose words that will increase visibility in accordance with some rules in Amazon SEO, unlike other search engines. The tip you need to use in Amazon SEO to increase performance in product sales and attract customers to your sales area is to determine the search results so that they have a maximum visibility of three pages.

In other words, users need to use words to increase visibility so that they can reach you while searching for products in Amazon. This choice is a must for your product to gain prominence by coming to the fore.

What is Amazon E-Commerce SEO?

Amazon E-Commerce Before you go into details about SEO, suppose you have a boutique. You must run ad campaigns to promote this boutique. In the showcase you opened in Amazon, you need to make the right moves in E-Commerce SEO so that you can get more sales and continuous view. Writing the right keywords in Amazon offers all the details that will attract users who are looking for your product.

You need to pay attention to the fact that the products that your customers will search for in Amazon should be compatible with Amazon Tools. Before you can identify keywords for your product, you can attract more users to showcase your searches through Amazon Tools.

What is Amazon Keyword?

In the SEO work you have done for Google, users who know that Google Ads can easily find the searched words should not forget that there is a similar system in Amazon. Keyword system, which is the basis of Amazon SEO, should be taken into consideration in 2010 by shortening the titles in the website and taking into account the maximum possible number of 3 words in the title.

In other words, if you pay attention to the fact that there are 3 words that are likely to be searched about your product, you will increase your chances for sales compared to other users. You can also use the free and paid toolbar for Amazon Keyword. Recommended free toolbar for Amazon Keyword; AMZ Space, Hellium 10 etc. while recommended paid toolbar; AMZ Tracker, Scope etc.

What is Amazon Tools?

We have already mentioned how your searches in Amazon Keyword are important for product sales and that these searches are from Amazon Tools. There are free and paid toolbar for keywords you can use to find your products in Amazon Keyword. With Amazon Tools, you can attract customers to your store based on your criteria.

Amazon Tools is a life-saving application that lets you control your existing products. Your updated keywords will then allow you to increase the visibility of your products later. In Amazon Tools, you need to register a number of features, such as country selection, trademark value, in the keywords that will help your SEO work.

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Engcode Team 30 December 2018 0 Comments

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